Monday, December 20, 2010

Opening tabs in Chrome makes for a donation

Google’s “Chrome for a Cause” keeps track of users and opening of tabs to donate to a charity

Opening tabs in Chrome makes for a donation
Opening tabs in Chrome makes for a donation
In a typical work day, how many tabs do you think you open up in your 8+ hours of browsing the web? Upwards of 20-50, maybe even more than 100? Google is awarding its Google Chrome users, which keeps track of the tabs you open each day and donates to a charity. A new initiative launched on Wednesday called “Chrome for a Cause” asks users to download a Google-made Chrome extension that will keep track of your tab opening activity, between December 15-18, and allow you to donate to one of five charities at the end of each day based on your usage.
Donating to reputable charities, just by browsing the web via Chrome. Genius.
The charities participating in “Chrome for a Cause” are: The Nature Conservancy, charity: water, Doctors Without Borders, Un Techo para mi Pais, and Room to Read. Google breakdowns how much users have to browse to donate to the various charities:
 10 tabs = 1 tree planted
 10 tabs = 1 book published and donated
 25 tabs = 1 vaccination treatment provided
 100 tabs = 1 square foot of shelter built
 200 tabs = 1 person’s clean water for a year
At the end of each day, users will be prompted to click on the extension to submit the number of tabs opened to the charity of choice. Users can support the same charity throughout the week, or pick a different charity each day. Google says they’ll donate up to a million dollars...

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